Top 5 basics of marketing that you need to know

  1. The fundamentals of marketing
  2. Traditional vs Digital marketing
  3. CATT marketing funnel
  4. Integrated digital marketing
  5. Personal branding : The mass blueprint
  1. Traditional marketing
  2. Digital marketing
  • Television and radio advertisements
  • Text messages and telephone calls
  • Newspaper and magazine advertisements
  • Direct mail postcards
  • Billboard ads
  • TV and radio commercials grab the attention of the audience by playing the ads multiple times.
  • There are some people who don’t believe digital ads. In the present era, Aged people read the newspaper and magazines compared to young one.Such audiences pay attention towards the postcards, billboards, newspaper,radio,television advertisements.
  • Traditional marketing takes some weeks to achieve the results. You can’t tell exactly when the reader of your advertisement will reach you shortly unless you do a small survey.
  • Distributing the pamphlets for a whole day and there is no guarantee that the audience is interested in your business or the product you offer.
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  • Email campaigns
  • Content marketing
  • Website content
  • Affiliate marketing
  • SEO ( Search Engine Optimization )
  • Social media ads
  • Digital marketing cuts the cost of printing the content by email campaigns or any digital messages to the audience.
  • You can track the audience’s involvement. (visitors to your website, followers of your content in social media, etc) You will have instant information when the audience directly responds to you.
  • Digital marketing strategy saves time. Sending the mails to customers using the automated tools is much smarter than distributing the pamphlets.
  • This strategy not only focuses on local business and it works very well for global audiences because of the internet.
  • You need to keep an eye on digital marketing tactics and evaluate them continually to achieve success as new technology emerges so frequently.
  • Some internet users skip the ads and also have ad blockers to the page where your ads hide.
  • Digital marketing strategy works for only educated people.
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Youtube blogger / digital marketing beginner

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Priya reddy

Priya reddy

Youtube blogger / digital marketing beginner

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